Saudi Arabian embassy in talks with NIGCOMSAT to host TV channels

The Saudi Arabian Embassy in Nigeria has begun discussions with Nigerian Communications Satellite Limited (NIGCOMSAT) to host four television channels on the NigComSat-1R satellite. This initiative follows a recent visit to the NIGCOMSAT Ground Control Station, where Mohammed Alsahabi, the Saudi Arabian Head of Media, met with Abiodun Attah, Executive Director of Technical Services, representing CEO Jane Egerton-Idehen.

Aisha Bantam, Head of the Corporate Affairs Department at NIGCOMSAT, stated that the meeting highlighted both parties’ commitment to enhancing media collaboration and expanding broadcasting capabilities through advanced satellite technology. The hosting of these channels is expected to improve access to diverse content for audiences in Nigeria and beyond while strengthening cultural ties between Saudi Arabia and Nigeria.

During the discussions, Alsahabi expressed the Embassy’s enthusiasm for leveraging NIGCOMSAT’s advanced satellite infrastructure to deliver high-quality programming. He emphasised the initiative’s role in promoting cultural exchange and providing valuable information to viewers. “There is a significant historical connection between the people of Saudi Arabia and Nigeria, culturally, religiously and more. Unfortunately, Saudi Arabia is primarily known for Hajj,” he noted.

Jane Egerton-Idehen’s representative highlighted NIGCOMSAT’s commitment to fostering partnerships that enhance communication and connectivity across Africa. She remarked that hosting international channels on NigComSat-1R aligns with NIGCOMSAT’s vision of becoming a major satellite service provider in the region.

This collaboration is expected to enhance the broadcasting landscape and contribute to the economic growth of Nigeria’s media sector. By utilising NigComSat-1R, the Saudi Arabian channels will benefit from a reliable platform that ensures consistent transmission and extensive coverage. Both parties have agreed to continue discussions to finalise the technical and operational aspects of the partnership, aiming to launch the channels soon.

This initiative marks a significant advancement in media diversity and accessibility in Nigeria and paves the way for further international collaborations within the telecommunications sector.