MENA satellite operator Arabsat will unveil details of a recent study it undertook about satellite penetration in the MENA market as part of a special webinar that will be moderated by renowned journalist Chris Forrester on Wednesday, April 7, from 12 noon to 2 PM, Riyadh time (GMT +3).
Titled Al Madar Facts & Figures: Satellite TV Penetration Study 2020, the study looks at some of the key findings by Arabsat and research analyst Ipsos. Conducted with a multi-pronged objective to assess the viewing needs and behaviours of MENA audiences, the study will be analysed in greater detail as part of the webinar.
One key finding in the study was that satellite continues to remain the strongest mode of content distribution in the region, with 93% total market share, despite the accelerated uptake of IPTV and streaming services in MENA. More details will be revealed exclusively at the webinar on April 7.
Please register here to attend the webinar.
Founded in 1976 by the 21 member-states of the Arab League, Arabsat has been serving the growing needs of the Arab world for over 40 years, operating from its headquarter in Riyadh-KSA and two Satellite control stations in Riyadh and Tunis. Arabsat’s coverage spans more than 100 countries and tens of millions of homes covering the majority of the Middle East, Africa, Europe, and Central Asia. True to its mission of connecting Arab societies and the world by providing reliable telecommunication services, Arabsat offers more than 600 TV channels and 250 radio stations. Arabsat’s video “hotspot” at 26°E caters to more than 300M viewers in the MENA region alone. The hotspot transmits more than 50% of its TV channels in HD or 4K format.
The leading satellite service provider in the Arab world, Arabsat offers broadcast, telecommunications, and broadband services. It is known for providing safe, reliable, and trustworthy satellite capacity to government, private TV channels, media entities and entertainment companies.