MEASAT Satellite Systems Sdn. Bhd., (MEASAT), in partnership with Globecast, has announced today that BBC Studios, the commercial arm of the BBC, has renewed its agreement to distribute its BBC channels across Asia via the MEASAT-3 satellite.
“We are delighted to continue the partnership with Globecast, supporting BBC Studio’s channel distribution across Asia,” said Yau Chyong Lim, Chief Operating Officer, MEASAT. “This service extension with MEASAT and Globecast shows the strength of our 91.5°E video neighbourhood for broadcasters.”
The channels include BBC Earth HD, which inspires audiences by sharing the incredible wonders of the universe; CBeebies HD, which provides pre-school age programming to encourage learning through play; and BBC Lifestyle Asia, which provides a wealth of inspiration for home, family and life.
Globecast provides MEASAT satellite capacity, ground and uplink services to BBC Studios, carrying these channels to viewers across the Asian market.
Shakunt Malhotra, Managing Director, Globecast, added: “We have a longstanding, productive partnership with MEASAT in Asia, delivering channels across the region and we are pleased that BBC Studios has chosen to renew their services with us.”
“With MEASAT and Globecast, we have found strong and reliable partners for the distribution of BBC channels into Asia,” said Shad Hashmi, SVP, BBC Studios. “MEASAT and Globecast have addressed our business needs and we look forward to continue partnering with them in the years to come.”
MEASAT-3 is collocated with the MEASAT-3a and MEASAT-3b satellites at Asia’s prime video hot slot of 91.5°E. The three satellites form the region’s strongest video neighbourhood, providing UHD, HD and SD channels across Asia, Australia, East Africa and Eastern Europe. The MEASAT fleet will be further strengthened with the addition of MEASAT-3d in 2021.